We’re Hiring! PPC Campaign Manager

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We’re looking for someone who is passionate and experienced in PPC to join our team. We’re a digital agency based in Toronto that focuses on web design, development, and digital marketing. We’re hoping to find someone to lead our PPC efforts. This is not an entry-level position, we’d like someone with experience who can jump […]

Digital Marketing Metrics and Achieving Business Goals: Impressions

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If your small business has a website, you’re probably already paying someone to do your digital marketing. However, digital marketing is vast and covers many things, with innovations happening daily. As with most business activities, it is important to measure the success of any digital marketing efforts you take on. For some, this comes easy […]

Facebook Ads can’t estimate reach for Pages with Hebrew or Arabic in the title

Someone recently asked a question on the Digital Eve Israel mailing list about a problem they were having with a facebook ad they were trying to create. When creating a facebook ad, you can target very specific people according to various parameters including country, age, gender, and “Likes and Interests.” Likes and Interests refers to […]