Over the years, Google has been an integral part of the way people use the Internet. I’m quite certain that at least one or two readers will have “Googled” a business using the Google Chrome web browser, and looked up their location on Google Maps. We’re so accustomed to using these services on a daily basis, that we rarely stop to think about the great “kindness” the Google gives us every day.
Twitter has announced yesterday that they’re testing out a new ‘buy’ button. It will allow users to make purchases directly from their iOS or Android Twitter apps. When users click the ‘buy’ button in a tweet, they will be prompted to fill in their payment and shipping information (which is then attached to their account), and make the purchase. The functionality is not available as of yet in Canada, it has only been rolled out to some users in the United States.
Google has never been shy when it comes to their search engine algorithm updates. They might be a little quiet on what “exactly” is being covered (i.e. spam sites, authority sites, the PageRank formula), but they aren’t shy about telling us that they have a newer and improved algorithm.
For many webmasters, these algorithms are nothing more than hiccups. Most of the time, they affect “good” websites for a few days, and then everything gets sorted out. The algorithms are mainly focused at “bad” websites (i.e. Blackhat, Spammy) websites. These sites exploit weaknesses in the algorithm to jump ahead of their competition. (more…)
Linkedin has been a part of my vocabulary really since its launch. While I have been striving to build my online business networking world for years, it has only been recently that I have started to see its power and success. The impetus to write this post actually came about through an incident I recently heard from one of my good friends. It definitely wasn’t LinkedIn’s first success story nor will it be the last, however, it was one that happened with such fluidity and simplicity that it really made it a defining moment for me in my relationship with LinkedIN.
In working on a recent project we encountered a problem. The client wanted the ubercart to have certain functions, namely:
- Recurring billing
- Coupon codes up to and including 100% off
No rocket science, right? It wasn’t that easy to make it work though, we needed three modules:
I will finally admit. I have been googled. I could be referring to the easy ability to uncover all online dirt on anyone by searching their name in google, which I will candidly reveal is something I do all the time when hearing of a potential client or person. In fact, Ken Auletta in his book entitled, “Googled: The end of the world as we know it”, uses the term googled in this type of context as he says in his opening lines:
“The world has been googled. Type a question in the google search box, as do more than 70 percent of all searchers worldwide, and in about half a second answers appear.”
While wikipedia stays away from an official position on the term googled, Urban Dictionary ventures to define, “To do an internet search on someone/ something..”
Is social media starting to get you confused as an entrepreneur? With so many social media platforms and little time for building actual sales, entrepreneurs and business owners are starting to get “social media-fried”. In an attempt to help solve these issues, marketing companies have been aggressively offering ‘Social Media Marketing’, large conglomerates have created new executive level positions such as CSMO (Chief Social Media Officer), and billions of dollars are now being pushed toward social media marketing.
If you happen to be standing in the middle of a big box retailer such as Target or Walmart, and you look around, you happen to be witnessing one of history’s greatest logistical triumphs. Retailers such as Walmart, Best Buy and Home Depot stock thousands of items from all over the world. At any given time, Walmart, the world’s largest retailer, manages around $32 billion in inventory from items made in more than 70 countries.